The client is a fast-growing company in the cryptocurrency and digital finance space. They build secure and user-friendly platforms for buying, selling, sending, and receiving digital assets.
After establishing a strong presence in the Nigerian market over the past five years, they are now expanding into five additional African markets. Their mission is to democratize access to cryptocurrency.
Key Responsibilities (What You’ll Do)
The Associate will foster engagement, trust, and connection among users and partners, reporting to the Marketing Manager. Tasks include:
- Producing high-quality, SEO-optimized blog posts, guides, and long-form content.
- Writing emails, landing page copy, and microcopy to support campaigns.
- Collaborating with UX/Product to draft in-app messages and notifications.
- Researching crypto, blockchain, DeFi, and fintech topics and converting them into digestible content.
- Optimizing content for SEO through keyword research and internal linking.
- Monitoring performance (traffic, engagement, conversion) to inform content strategy.
Required Qualifications (What You Bring)
- 2-4 years of writing or content creation experience, ideally in tech, fintech, crypto, or startups.
- Excellent writing, editing, and storytelling skills.
- Ability to simplify technical or complex subjects.
- Basic SEO knowledge and content marketing familiarity.
- Strong research skills and curiosity.
Bonus Qualifications
- Prior experience writing about crypto, blockchain, and DeFi.
- Knowledge of SEO tools like Ahrefs or SEMrush.
- Experience working at early-stage startups.
- Ability to speak multiple languages or understand emerging market contexts.
To apply for this position, please docs.google.com.
