Welcome to African Sights: your ticket to Africa’s best! Catch up on daily news and updates from across the continent; culture, business, and development.
Explore Africa’s amazing nature and culture with us; it’s a journey of discovery!
Telling Africa’s Story with Clarity: Web Design for African Sights
Client: African Sights
Project Scope: Web Design & News Publishing Experience
Designed by: Oluboba
Website: africansights.com
The Mission
African Sights wanted to be the daily news source for all things Africa; culture, business, politics, the whole deal. But their website/social media didn’t represent them well.
They wanted a platform that was bold, easy to use, and could handle daily posts. That’s where we started.
Our Web Design Approach
I didn’t just build African Sights a website; I built them a storytelling machine!
We focused on:
- Mobile-first design for easy access across Africa and the diaspora
- Structured layouts organize news by topic and region
- A clean, modern interface that feels both credible and welcoming
- Fast-loading pages to support readers on all devices and networks
- Integrated blog tools to streamline content uploads and category management
I trained their team on updating content because the best designs work with the people using them.
What We Prioritized
I made sure every visitor could:
- Find stories fast using our smart category and region filters.
- Trust the content as it shows who wrote it, when, and is well-organized.
- Keep reading for great articles, popular topics, and links to other good stuff!
- Use their phones, since most people use their phones to visit.
What the Client Said
Oluboba’s help made our African story elegant. People are loving the new site; it’s so much faster and clearer. The design is modern, simple, and scalable.
Director, African Sights
The Results
Since launching AfricanSights:
- Mobile traffic has gone up by over 40%
- Bounce rate dropped, with readers exploring more categories
- The editorial team now uploads stories 3x faster
Final Thoughts
At Oluboba, we think African stories need a strong online presence. Our work with African Sights proved design is key, particularly for saving history, encouraging discussion, and displaying achievements.
I am so proud of our work, and the stories are just amazing! Contact Oluboba