We’re on a mission to make quality healthcare delightful, affordable, and accessible in emerging markets.
From Nigeria to Egypt, Senegal, and beyond, we deliver comprehensive health plans designed for both employers and employees through an integrated approach that blends telemedicine, affordable health insurance, and a mix of partner and proprietary healthcare facilities.
By harnessing advanced technology, we’re transforming healthcare, making it faster, smarter, and easier to access for everyone.
We’re hiring a Senior Direct Marketing Associate to attract new customers through direct channels such as events, email, referrals, influencers, and offline advertising.
In this role, you’ll plan and execute campaigns, create engaging content, and work closely with cross-functional teams to align with business goals.
You’ll track performance, report insights, and constantly refine strategies to deliver better results.
Senior Direct Marketing Associate
Your Responsibilities
- Plan and run campaigns across events, email, referral programs, influencer partnerships, and offline ads.
- Create impactful content that drives customer acquisition and engagement.
- Partner with sales, brand, and growth teams to align strategies and objectives.
- Manage referral and influencer programs to boost visibility and conversions.
- Use analytics tools to measure and optimize performance.
- Oversee offline marketing like billboards, radio, and on-ground activations.
- Maintain consistent messaging across all channels.
- Share actionable insights and performance updates with stakeholders.
- Build and maintain relationships with media agencies and influencers.
What You’ll Need
- 3+ years of marketing experience focused on customer acquisition.
- A track record of running successful multi-channel campaigns.
- Strong content creation and copywriting skills.
- Proficiency with analytics tools to track and improve results.
- Ability to manage multiple projects collaboratively.
- Experience in event and offline marketing.
What You’ll Get
- Remote-first flexibility – work from anywhere while staying connected to a collaborative team.
- Competitive salary and benefits – benchmarked to reward your expertise.
- Premium health insurance – comprehensive coverage for you and your family.
- Unlimited leave – take time off when you need it.
- Meaningful impact – shape healthcare innovation and customer experience.
- Collaborative culture – thrive in an inclusive, supportive environment.
- Growth opportunities – access mentorship, tools, and resources.
- Learning & development allowance – invest in your professional growth.